Bellator MMA / Bellator 158 Content
Arnie were approached by Bellator MMA to provide social media content and design support for Bellator 158 - a Viacom-owned Mixed Martial Arts event at London’s O2.
Our campaign, made up of print adverts, digital video and paid social had an eye on MMA’s move towards the mainstream, positioning the event an exciting alternative to your average Saturday night out. We produced video profiles & interview content with each of the title card fighters with cumulative views topping the 1M mark in a single week.
BRANDING - Glamorgan Brewing Co.BRANDING - Portobello Brewing Co.BRANDING - Alexis BittarEXPERIENTIAL - Longflint DrinksEXPERIENTIAL - The GruffaloEXPERIENTIAL - Mr BlackEXPERIENTIAL - UGG AustraliaVIDEO - NomadVIDEO - Bellator MMA
VIDEO - Portobello ParklifeVIDEO - Portobello HousesVIDEO - LifebloodEVENT - DigitasLBi DevotionEVENT - A Town Called PublicisEVENT - NissanEVENT - AxonCAMPAIGN - Project BeerCAMPAIGN - Tuborg